Relativity Approach to the Strategic Cyber Conflict Management in Businesses

Özsungur, Fahri

The study aims to form a theoretical basis for the development of strategies needed by businesses and establish strategic principles. The starting point of this research is that cyber conflict is an operational, managerial, relational, and strategic problem of businesses rather than a cross-country administrative problem. This research was carried out by adopting grounded theory, known as theorizing-based theory. The study was carried out with 593 limited liability and joint-stock companies operating in Turkey. The research results revealed a new theory named “relativity of strategic cyber conflict management”. According to the research findings, the five orbital forces (negotiation, managerial, infrastructure, defense, competition) were determined in cyber conflict management. Four princi...